What do your customers look like?

And where will they be in ten years time?

Today’s consumers expect brands to understand them and and to engage with them on a personal level. We can search over 800 variables within your catchment to give you essential intelligence on your current and potential customers.

Find new customers, encourage loyalty, see catchment projections. A view of your organisation ‘from the mountaintop’, the M360 report can help to shape your vision for your business.

  • Consumer profiling – No GDPR risk , we only need postcodes

  • Affluence and financial confidence

  • Media consumption, digital and channel preferences

  • Lifestyles, interests and digital acuity

  • Accurate catchment area assessment based on drivetime analysis

  • Best neighbourhoods for focused marketing

  • Assess your market size

  • Understand more about your competition

Data Research provides the facts to support good business decisions: Sales, Marketing and PR, Business Strategy and even HR will see the benefit

M360 Gives you a clear understanding of your customers and your catchment. It tells you where your potential customers live now and in the next ten years. It can illuminate your market and your market share and can also clarify your competition, their settings and offerings and their potential impact on your market share. Click here for an overview of the product.

M360 view

With The M360 Live Demo we’ve created a fictional Care Home setting in Norfolk and produced the type of interactive report you might expect to see. This type of locational and demographics based study is very relevant to any business that has a physical catchment area. This report can be infinitely adjusted to suit the specific needs of your business.

Another way we can help you gain insight on your customers and your organisation is through dedicated Research Projects such as Surveys. We have a number of typical surveys that are often requested and these can be customised to suit your needs, or we can design a bespoke report which could contain any number of elements you require.

Survey types

Our bespoke Dashboard tracks the information most important to your business. Whether it’s keeping an eye on your sales funnel or segmenting your loyalty card data, we can create a solution, developed around your needs.

Your Dashboard works via an API so we don’t need to see your data. Interrogate, drill down, gain insights. Reports and infographics at the click of a button, saves you time and keeps your team on track.

Dashboard

Your Customers

If you are a business with access to the postcodes of your customers we can tell you, in fine detail, what your current customer profile looks like and how best to engage with them. We will then analyse your catchment area and locate the households who match your target profile. We can tell you, down to postcode level, where your potential customers live.

What if you’re a new business or don’t hold that information for your customers?

That’s fine too.

We can analyse prospective sites for maximum return and can easily create an analysis of your proposed catchment based on your ‘ideal’ customer profile.

Your Catchment

Your current customer profiles, combined with a drivetime analysis, will allow us to accurately visualise your catchment area and give an indication of the same for your competition.

Where are your enquiries coming from and are they converting into sales? Easily visualise your data and gain insights from this.

Explore your local area by affluence, age, education, or even habits, whatever is most useful to you. Over 800 variables are available to help you segment and understand your market, and even to compare behaviours within different groups.

Your Market

We can make a very accurate assessment of your target market:

  • Find the number of potential customers and the postcodes where they live
  • Explore untapped markets
  • See population projections and trends

How will your market evolve over time? Trends in migration, birth rates, affluence, aging and even residential construction reports can offer unique insight and inform your overall business strategy.

Your Competition

Who are they? Where are they located? What are they doing?

We can show you where your catchments overlap, highlight strengths and weaknesses, learn what they are doing better or quicker than you, and in some cases, even why they were chosen over you.

This kind of study may also highlight what you do best, so you can make sure to shout about it.

Before you make your next move, you need to have all the facts.

Our tools are exclusive but our prices are not (we think you'll be pleasantly surprised).

Data Collection and Analysis | Customer Profiling and Marketing Strategy | Strategic Planning for your Business or Portfolio

Find out how market research can turbocharge your business