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Beauty Reimagined: Leveraging Market Research for Success in the Cosmetic Surgery Industry

Introduction The dental industry, a vital component of the broader healthcare landscape, stands at the threshold of transformative change. In recent years, the convergence of technological innovation, shifting patient preferences,…...
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Case Study: Data-Driven Location Selection for a New Luxury Assisted Living Development

Background: A prestigious real estate development company specialising in luxury retirement communities for individuals aged 65 and above, was looking to expand its portfolio with a new development. With a...
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From Expectations to Satisfaction: The Key Factors That Drive Customer Loyalty in the Healthcare Sector

Today, healthcare patients have increasingly high expectations when it comes to the quality of care they receive. This extends into the communication they expect between professionals and themselves as well...
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Data-Driven Preventative Healthcare: A New Frontier for Private GPs

Private GP practices prioritise preventative healthcare and health screenings that focus on early detection and prevention of diseases. Through the use of regular check-ups and assessments, private GPs can considerably...
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The Role of Data Analytics in Crafting Targeted Marketing Strategies for Hospitals

Ranging from market trends to customer preferences as well as previously unseen patterns, data analytics is the new and highly sought after currency in the healthcare industry. With regards to...
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Putting Your Customers First: How Consumer Research Enhances Market Segmentation in Business Intelligence

Market segmentation is the division of customers into differing groups with similar characteristics. This simple step enables more effective marketing as the target group is made considerably smaller. The nature...
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Press Release: Data Driven Insights Expands Team to Support Dental Crisis in the UK

London, UK – Data Driven Insights (DDI), a pioneer in healthcare market research based in London, has announced a significant expansion of its team in response to the escalating dental...
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Smiling at the Future: Navigating Trends and Transformations in the Dental Sector through Market Research

Introduction The dental industry, a vital component of the broader healthcare landscape, stands at the threshold of transformative change. In recent years, the convergence of technological innovation, shifting patient preferences,…...
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Leveraging Data Analytics to Transform Patient Care in Private GP Practices

Data analytics has the potential to transform and reinvigorate the inner workings of your private GP practice. Today the sheer volume of information has changed the way doctors and other...
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Understanding and Engaging Your Healthcare Target Audience through Data Analytics

Today, data analytics is used in virtually every industry but is no more prominent than in healthcare where it has emerged as a valuable tool for improving patient care and...
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Harnessing AI for Advanced Market Analytics in Healthcare

Today artificial intelligence has proved vital in analysing large amounts of information and identifying patterns that would otherwise be difficult for humans to see. Such use has led to breakthroughs...
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Life Sciences Market Analysis: Revealing the Hidden Layers

The Key Players Today, there is a race on for pharma giants to acquire intellectual property and ownership of leading pharmaceutical and biotechnological innovators. In this way this trend is...
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Market Perspectives on Emerging Trends in Cosmetic Surgery

Over the past few decades, cosmetic surgery has evolved dramatically and today treatments are now more popular than ever. According to new figures, just over 31,000 cosmetic procedures occurred in...
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Decoding the Private Dentistry Sector: Market Research Insights

Dental marketing is the strategy by which dental clinics use to attract and retain new patients as well as increase awareness of their brand and the particular services that they...
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Case Study: Concierge Medical Clinic

Data-Driven Insights had the privilege of collaborating with Concierge Medical Group, a distinguished healthcare provider. Established in 2013, Concierge Medical has earned national accolades for its outstanding private General Practice,...
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The methodologies and advantages of using predictive analytics in healthcare market insights

The use of predictive analytics in healthcare refers to the analysis of data, both historical and current, to allow healthcare professionals to make valuable forecasts, predictions and recommendations for individual...
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How market research has shaped the UK’s private healthcare sector

The private health care sector is currently in a four-year £10 billion deal with the NHS to assist in clearing out the backlog in treatment and diagnostics that have resulted...
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How A Dental Clinic Used Data To Successfully Scale Up

Interested in how you can harness data to help expand your healthcare business? We take a deep dive into our work with a dental clinic, and analyse how data helped...
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Using Data Insights to Improve Marketing and Reduce Costs

By understanding the power of data and its impact on decision-making, Coes Menswear was able to make informed choices that led to significant improvements in their business strategies....
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How Can Data Help Care Homes?

The UK population is aging, and the number of people aged 65 and over is expected to double by 2035. This growth is putting pressure on care homes to find...
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