Market catchment analysis will allow your organisation to market smart
We know all about everybody
We licence CACI’s Acorn data set to help you understand the lifestyles and attributes of the people who interact with your organisation. Acorn is a powerful segmentation of the UK’s population which categorises households into easily recognisable subsets which can be used to inform marketing and PR as well as strategic business planning.
We can offer information about:
We can tell you all about the ‘profile’ of your current customers, and analyse your catchment to highlight matching target profiles. We can tell you, down to postcode level, where the greatest concentration of matching household live.
If you are a new business, we can analyse areas of potential, enabling you to locate your new site for maximum success, or help you to adjust your marketing focus to better suit the area you are already established in.