Meet the team

Our Team is small but perfectly formed. Between us we have a wealth of experience across many industries, specialist knowledge in data services, branding, marketing and strategic planning for businesses like yours.

James Leggett

James Leggett

Managing Director

Drummer, car enthusiast, dad. James, a long term Market Research Society member is hugely experienced and respected in the field.

He combines humour, skill and a savvy outlook to get to the heart of what you need.

He is a data specialist and his expert knowledge and ‘can-do’ attitude ensure the best possible solution is crafted in every instance.

Kate Siddall

Kate Siddall

Qualitative Lead

Kate has been a qualitative researcher for over 20 years.

Kate has a passion for the story that qualitative research can tell and how it can support Insights derived from Data.

Crafting and rebranding for both the public and private sectors she has created global strategies for well known ‘household’ brands.

Daniel Cohen

Daniel Cohen

Head of Business Development

Daniel is passionate about helping businesses thrive and enjoys the process of making that happen.

With over 20 years experience of commercial business, across many industries, he expertly tailors projects to suit clients’ needs.

He ensures the flow of information, analysis and recommendations are communicated precisely and are on target.
He plays a mean game of football and adores his family.

Maddie Norris

Maddie Norris

Marketing Officer

Maddie knows the importance of promoting your organisation. After all, how will you get clients or sales if no one knows you exist?

She helps with all the everyday marketing tasks and is always happy to help. She loves learning new things and is always taking new courses to up her knowledge and skills in a wide range of areas.

In her spare time, she loves reading, using social media and spending time with her family. She is also a huge Harry Potter fan!